Recharge Prada Paradoxe Virtual Flower Eau de Parfum, the women's fragrance powered by Artificial Intelligence. This olfactory innovation combines technological precision with human intuition.
In order to launch a new approach to floral perfumery, Prada's master perfumers, Shyamala Maisondieu, Nadège Le Garlantezec, and Antoine Maisondieu had a vision: they selected one of the most refined flowers, Jasmine, with the purpose of expressing its floral essence in a new way. Prada's experts harnessed the potential of Artificial Intelligence to reinvent Jasmine, creating the Jasmine AI accord. This aromatic combination is complemented by notes of neroli, musk, and Italian bergamot leaf, offering a unique sensory experience.
The iconic Paradoxe rechargeable bottle is reinvented for this floral fragrance, through a light pink hue that reflects Prada's new floral essence.
A single 50ml bottle of Prada Paradoxe Virtual Flower and a 100ml refill help to use approximately 38% less material compared to three 50ml bottles of Prada Paradoxe Virtual Flower. This includes 29% less glass, 67% less metal, 44% less plastic, and 41% less cardboard.
Comment